·卡鲁约的板斧(CAREW’S AXE)	·捕获市场(CAPTIVE MARKET)
·资产重组(CAPITAL RECONSTRUCTION)	·生产能力(CAPACITY)
·自食生存(CANNIBALISE)	·电话客服中心(CALL CENTRE)
·副产品(BY-PRODUCT)	·卖方市场(BUYER’S MARKET)
·商学院(BUSINESS SCHOOL)	·企业流程再造(BUSINESS PROCESS RE-ENGINEERING)
·商业计划(BUSINESS PLAN)	·商业道德(BUSINESS ETHICS)
·经济周期(BUSINESS CYCLE)	·预算(BUDGETING)
·清算价值(BREAK-UP VALUE)	·收支平衡分析(BREAK-EVEN ANALYSIS)
·品牌延伸(BRAND STRETCHING)	·品牌忠诚度(BRAND LOYALTY)
·品牌(BRAND)	·头脑风暴法(BRAIN STORMING)

智平胜百科